July 15th | Driving innovation through UX that dares to care at Hertz

How do you manage multiple user groups with different needs in one large ecosystem?

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In an 30-minute Lunch Talk, Adam Beckovsky, Product Designer at Hertz, will talk about how fixing one problem may only deliver partial success for your customer base and trigger many more issues within the whole ecosystem. By fully understanding the process and talking to your users, Hertz designs and works towards solutions for the whole ecosystem and not disturb the balance.

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If you...

• Are interested in understanding the role of UX in a large ecosystem of different user groups?
• Are keen to learn more about focusing on delivering outcomes over output?
• Have burning questions for Adam Beckovsky?

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Then you can't miss this session! Save your spot now.